> This page is for For Users.

> For clean Markdown of any page, append .md to the page URL.
> For a complete documentation index, see https://whop.ferndocs.com/llms.txt.
> For AI client integration (Claude Code, Cursor, etc.), connect to the MCP server at https://whop.ferndocs.com/_mcp/server.

# Educational programs

> Learn how to sell educational programs on Whop

If you want to launch an online business selling a course, Whop puts everything in one place: host your course, create a community around it, and accept payments seamlessly.

## Launch your course business quickly

#### Create your whop

Head over to [whop.com/sell](https://whop.com/dashboard/start/):

* Choose your name
* Select your custom URL
* Complete the basic setup

Your whop is now live and ready to customize.

![Create course on Whop](/_fern-img/fc3b1b59a12a7cda6324f50c17b1cd592c8de4f96cc6304c8f698ac18120e8ac.webp)

#### Add the Courses app

The [**Courses**](https://whop.com/apps/app_0vPZThfBpAwLo/install/) app is where your students will access your educational videos and learning materials.

1. Add the **Courses** app from the [Whop App Store](https://private-docs.mintlify.app/whop-apps/whop-app-store)
2. Click **Begin setup**
3. Click **Add module**
4. Enter the title and description for this module - this helps students understand what they'll learn
5. Start organizing your content into chapters and lessons within each module

You'll find a more detailed breakdown of how to use the **Courses** app [below](#setting-up-your-courses-app).

![Add Courses app](/_fern-files/whop.ferndocs.com/88c3f3b3eb16c3174e5214dbf8d3831234ae91b0c70a496c5810bf14af5d535a/docs/how-to-videos/addingcoursestocoursewhop.gif)

#### Add the Content app

Use the [**Content**](https://whop.com/apps/app_mmjPLOxIgL1qxe/install/) app to create a "Start here" guide that helps new students get oriented and know exactly what to do first. Create a welcome guide that covers:

* How to navigate your whop and find everything
* Where to begin with your course content
* How to ask questions and get support
* Any introductions or first steps they should take

![Add Content app](/_fern-img/cea0896932035c996b7a565174df10d001c085512ff9524281a089ae6bafcf37.webp)

#### Add the Forums app

The [**Forums**](https://whop.com/apps/app_dYfm2IdXhDMquv/install/) app is where you’ll share important updates, announcements, and valuable content that all members should see. Popular forum uses include:

* **Announcements**: Share course updates, new lesson releases, and important information
* **Weekly insights**: Post regular tips, industry updates, or motivational content
* **Student wins**: Highlight student success stories and achievements to inspire others
* **Q\&A discussions**: Answer student questions and encourage peer-to-peer learning

> **Tip**
>
> You can add the Forums app multiple times to keep different types of discussions organized.

![Add Forums app](/_fern-img/82e15a3a3d7a06de0c815fe973aabf42ab30ba5a9639920167f830550d8b5d26.webp)

#### Add the Chat app

Give your students a place to connect and ask questions. Popular uses of the [**Chat**](https://whop.com/apps/app_xml5hbizmZPgUT/install/) app include:

* **General chat**: Main conversation space for students to hang out and ask questions
* **Introductions**: Help new students connect and share their learning goals
* **Assignment submissions**: Create spaces for students to share their work and get feedback

> **Tip**
>
> Add multiple Chat apps to create separate spaces for different topics or student cohorts.

![Addingchatapptocourse Png](/_fern-img/8b3346bdb42d9b69c2b1449e971cd80c0d4b3f755d7315ec7a74227bb530e8a7.webp)

#### Design your store page

Your store page is where people can learn about your offer. Click your whop name in the top left, then select **Design store page** to open the editor. Click **Edit details** to customize:

* **Choose a clear name and headline**: Make it immediately obvious what students will learn and how it will benefit them. Examples: "Master Facebook Ads in 30 Days" or "Complete Python Programming Bootcamp"
* **Write a compelling description**: Focus on the transformation students will experience and specific skills they'll gain. Highlight outcomes like "land your first coding job," "double your ad ROI," or "launch your consulting business"
* **Upload a logo**: Add a clean, simple logo to your store page
* **Add gallery images or video**: This is what viewers will see at the top of your store page. We recommend adding a quick video of yourself talking about you, your expertise and what students will learn in the course
* **Select the appropriate category**: This helps people discover your course when browsing Whop

![Course store page](/_fern-img/7809489b7e99a3a4ac46b3e2da6d01eca0c8301419583bc1928ca58e78c2fb7e.webp)

#### Set up pricing

Set up your pricing to choose how much people have to pay to get access to your course.

* Go to your whop > click **Products** > click **Add product**

You can structure your pricing as free access, a one-time payment, or a recurring subscription:

* **Free**: Make it free to access your course (then upsell a higher ticket offer or done-for-you services)
* **One-time payment**: For example, \$297 for lifetime access to your complete course
* **Subscription model**: For example, \$47/month for ongoing access (with new content added regularly)

[Learn more about setting up pricing and products here](/manage-your-business/payment-processing/set-up-pricing).

> **Tip**
>
> You can also create multiple pricing tiers (for example, a basic course, premium with bonuses, and VIP with 1-on-1 coaching). Start simple - you can always add more options as your business grows.

## Setting up your Courses app

Now that you've set up the basic structure of your course business, let's dive deeper into how to use the **Courses** app.

### Understanding the course structure

Your course is built using a three-level hierarchy to help organize your content:

1. **Modules**: These are your main course topics. Think "Beginner basics," "Advanced techniques," "Bonus resources," or "Live call recordings."
2. **Chapters**: These break each module into smaller, bite-sized sections that are easier to follow. Each chapter should focus on a specific subtopic or learning objective that builds toward the module's overall goal.
3. **Lessons:** This is where you actually teach - each lesson is one video, PDF, quiz, or piece of content (more info on this below).

### Types of lessons you can create

The **Courses** app gives you flexibility in how you deliver your content:

#### Multimedia

Combine text, video, and downloads in one comprehensive lesson.

#### Video

Upload or embed videos that students can watch at their own pace.

#### Text

Written guides and step-by-step instructions with rich formatting.

#### PDF

Share downloadable worksheets, templates, and reference materials.

#### Knowledge check

Ungraded questions that help students self-assess their progress.

#### Quiz

Graded tests to certify student mastery before they advance.

### Course settings

In the **Settings** panel for each module, you can customize how students experience your content:

* **Description**: Add context about what students will learn in this specific module.
* **Require lesson completion**: Toggle this on to create a structured learning path where students must complete lessons in order. This ensures they don't skip ahead and miss important foundational concepts.
* **Video protection**: Add watermarks to your videos to prevent unauthorized sharing and protect your intellectual property.
* **Completion certificates**: Generate professional certificates when students finish your course.
* **Language settings**: Set the language for closed captions on your videos.

## Next steps

#### [Grow your course business on Whop](/manage-your-business)

Learn how to use Whop's tools and features to get more students.