> This page is for For Users.

> For clean Markdown of any page, append .md to the page URL.
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> For AI client integration (Claude Code, Cursor, etc.), connect to the MCP server at https://whop.ferndocs.com/_mcp/server.

# DTC Ecommerce

> Learn how to launch and run your ecommerce store on Whop

We're still working on making Whop a better place to sell physical products. In the meantime, many creators use Whop to accept payments and bring social features to their stores.

## Sell a physical product on Whop in 4 simple steps

#### Create a product for your item

Go to your whop > click **Products** > **Add product**. Name your product
and write a catchy headline so buyers know what to expect.

#### Pick your price

Choose a one-time price. If you offer refills or memberships, you can also
use recurring pricing. You can always adjust later.

#### Set up fulfillment

Set up webhooks with [**Zapier**](https://zapier.com) to trigger your order
fulfillment (e.g., create a shipment, notify your 3PL, or send confirmation
emails). In the meantime, use custom fields on the pricing option to collect
what you need to fulfill (e.g., shipping address, size, color).

#### Share your link with buyers

Copy your product checkout link and share it anywhere—your website, socials,
email, or DMs.

> **Tip**
>
> Encourage community and support: add the
> [**Chat**](https://whop.com/apps/app_xml5hbizmZPgUT/install/) app and grant
> access to everyone who bought this product so owners can get updates, ask
> questions, and share feedback.